by Stephanie Evergreen | Jul 11, 2018 | Blog
Cost-benefit analysis a way of saying “Yes, this program has great impacts… but it’s super expensive.” You’ll often hear the results of cost-benefit analysis in the news, phrased as “For every dollar we spend on this program, we...
by Stephanie Evergreen | Jun 20, 2018 | Blog
I like to think I’m a foodie but actually I just love to eat. We all do! Food gets people to the meeting. Food grabs folks’ attention. Food gets people talking (between bites, let’s hope). So let’s play to the player and figure out how to get...
by Stephanie Evergreen | Jun 6, 2018 | Blog
Sidebars are an unsung hero of reporting. Sidebars are a way to offload details such as your methods or caveats about your data that are related but not a direct part of the narrative. Sidebars are not call out boxes. Call out boxes are for giving a tiny shout out to...
by Stephanie Evergreen | May 23, 2018 | Blog
Here’s the hard truth: Your report probably sucks. Mine sure did. The heart of your content is likely fine, maybe even helpful. But, if you are anything like the hundreds of reports I see every year, the entire set of cultural norms we have somehow developed...
by Stephanie Evergreen | May 9, 2018 | Blog
Recent clients, Planned Parenthood Federation of America, faced a design problem so common they didn’t even know it was a problem. They were working on communicating some data from a program that aims to educate on healthy sexuality and reproductive health. They...
by Stephanie Evergreen | Apr 25, 2018 | Blog
By far, my favorite emails to receive are from clients bragging about the beauty and impact of their work after our workshop. I just got one of these the other day from Becca Scranton at Arizona Department of Health Services. After thanking me for the workshop, she...
by Stephanie Evergreen | Apr 11, 2018 | Blog
A while back, I announced that I was launching a mentoring program for women who are seeking to catapult their new business into the real world. I said I would take 4 mentees for a year. I had 70 applicants. I spent days reading through each woman’s essay,...
by Stephanie Evergreen | Mar 28, 2018 | Blog
Hi everyone! This is Jenny Lyons, back with another post on visualizing qualitative data. At Evergreen Data, we are determined to give you some immediately applicable guidance on creating high-impact qualitative visuals. When presenting qualitative data, we want to...
by Stephanie Evergreen | Mar 14, 2018 | Blog
Odds ratios are tricky. It isn’t actually all that hard to come up with some decent ways to visualize them. The tricky part is interpreting the results in a way that makes sense to average readers. How do you put the phrase “odds ratio” into a clear...
by Stephanie Evergreen | Feb 28, 2018 | Blog
If you’ve been anywhere near the world of graph making in the past several years, at some point someone probably sent you the Data Visualization Checklist, developed first in 2014 by me and Ann Emery. We built the checklist based on the best available research I...
