Ways to Visualize Cost-Benefit

Ways to Visualize Cost-Benefit

Cost-benefit analysis a way of saying “Yes, this program has great impacts… but it’s super expensive.” You’ll often hear the results of cost-benefit analysis in the news, phrased as “For every dollar we spend on this program, we...
Data + Food

Data + Food

I like to think I’m a foodie but actually I just love to eat. We all do! Food gets people to the meeting. Food grabs folks’ attention. Food gets people talking (between bites, let’s hope). So let’s play to the player and figure out how to get...
Sidebars are Your Friend

Sidebars are Your Friend

Sidebars are an unsung hero of reporting. Sidebars are a way to offload details such as your methods or caveats about your data that are related but not a direct part of the narrative. Sidebars are not call out boxes. Call out boxes are for giving a tiny shout out to...
Why No One is Reading Your Report

Why No One is Reading Your Report

Here’s the hard truth: Your report probably sucks. Mine sure did. The heart of your content is likely fine, maybe even helpful. But, if you are anything like the hundreds of reports I see every year, the entire set of cultural norms we have somehow developed...
Use Proximity for Better Data Storytelling

Use Proximity for Better Data Storytelling

Recent clients, Planned Parenthood Federation of America, faced a design problem so common they didn’t even know it was a problem. They were working on communicating some data from a program that aims to educate on healthy sexuality and reproductive health. They...